#chip heath

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Chip Heath and Dan Heath. Switch: How to Change Things When Change Is Hard

Chip Heath and Dan Heath. Switch: How to Change Things When Change Is Hard #books #selfdevelopment

Buy This book is about how to reconcile internal contradictions, resolve conflicts between rational and emotional thinking, and achieve outstanding transformations in companies, society, and personal life. The Hiz brothers show that change is not as difficult as we used to think. To achieve change easily and for a long time, it is enough just to understand how our brain works.

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A Book on Writing None of your friends have told you about

A Book on Writing None of your friends have told you about

The wisdom in Made to Stick by Chip Heath and Dan Heath refocuses your writing to what people really care about.

The idea for a novel strikes at the most unusual times and the flood of emotion seems so powerful we often can write — a task about as pleasant as feeding all the migrating colonies of baboons in Africa barefooted.

Then to double the pain is the creeping dread: it’s not working,…

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MADE-to-STICK Negotiation

MADE-to-STICK Communication in Negotiations

The book ‘MADE-to-STICK’ is about communication, and not necessarily about negotiation, but it still holds a lot of relevance, since there essentially is no negotiation without communication – and improved communication means improved negotiation powers. This post is about how ‘MADE-to-STICK’ communication and its SUCCES mnemonic can advance your…

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Decisive by Chip Heath – Audiobooks , MP3

                                              Decisive by Chip Heath

Review   Decisive

About Author   Chip Heath

+ Author : Chip Heath (Author), Dan Heath (Author), Kaleo Griffith (Narrator) + Format : MP3 ( without DRM – You can listen on many Other Devices ) + You will get link download from Dropbox when Completed Purchase ! + Listening Length : 9 hours and 9 minutes + Language : English

Chip and Dan Heath, the best-selling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions.

Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get distracted by short-term emotions. When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn’t fix the problem, any more than knowing that we are nearsighted helps us to see. The real question is: How can we do better?

In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively listenable style, Decisive takes readers on an unforgettable journey, from a rock star’s ingenious decision-making trick to a CEO’s disastrous acquisition, to a single question that can often resolve thorny personal decisions.

Along the way, we learn the answers to critical questions such as these: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don’t overlook precious opportunities to change our course?

Decisive is the Heath brothers’ most powerful – and important – book yet, offering fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.

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Switch: How to change things when change is hard - Chip Heath and Dan Heath

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MADE-to-STICK Influencing

Influencing with MADE-to-STICK Communication

When influencing others, we sometimes need more than hard-hitting and convincing arguments. We might need to utilize The Psychology of Persuasion, as Cialdini wrote about in ‘Never Split the Difference’, and we might need to communicate in memorable ways as the Heath brothers describe in ‘MADE-to-STICK’. In fact, I wondered how much overlap there was…

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MADE-to-STICK – Book Takeaways

MADE-to-STICK – Book Takeaways

The book MADE-to-STICK by Chip Heath and Dan Heath is a must-read for communicators, idea pitchers and influencers. Its subtitle ‘Why Some Ideas Survive and Others Die’ focuses on making your ideas stick in people’s minds, but ideas should here be understood in the widest possible way. This post is a short summary and can help you apply the book in all your communication and daily interactions…

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