Aug 25, 2014
Illinois DOT Launches Innovative 'Driving Dead' Traffic Safety Campaign
Using zombies to sell safety. @IDOT_Illinois Launches Innovative 'Driving Dead' Traffic Safety Campaign. @DrivingDeadIL
The Illinois Department of Transportation has tackled an ambitious campaign to eliminate traffic fatalities and it doesn’t look like any other highway safety campaign I’ve ever seen.
The new Driving Dead Series will feature Michael Rooker from the TV series Walking Dead and “involves a cast of central characters living in a Zombie-filled, post-apocalyptic world,” according to an Illinois DOT new…
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