Laurence Vincent

The blog of Laurence Vincent: brand strategist, speaker, head of UTA Brand Studio and author of the book Brand Real.

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"I want the stark beauty that a lens can so exactly render, presented without interference of 'artistic effect.'" -- Edward Weston

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How Google Works

How does Google hire, invest and innovate? Check out my interview with Eric Schmidt and Jonathan Rosenberg to learn more.

There’s little doubt that Google has become one of the world’s most envied companies, largely because of its renowned culture of innovation. I had the privilege of interviewing Google’s Executive Chairman, Eric Schmidt and Jonathan Rosenberg, advisor to CEO Larry Page, on their new book, How Google Works. It was a revealing conversation and the video is now available from Live Talks LA.

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Questioning the Decoy

A new study challenges an old maxim about the value of planting a decoy @AMA_Marketing

Let’s take a trip together. Imagine that we’re vacationing on a luxurious tropical island. It is our last night and we want to reward ourselves with a great feast. The concierge at our hotel recommends two restaurant options. Option #1 is known for it’s gorgeous views. It’s on the pricey side, and the food gets an average rating, but it has a reputation for being the postcard-perfect end to our…

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By Eitan Cohen. (via The Object, Offline — Medium)

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Pearls of Intrigue: Curious and nostalgic stories I found on the web this week

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What your tech brand really needs

What your tech brand really needs -- unsolicited advice in new blog post.

This post was originally published on the CEA Digital Dialogue blog.

It is an exciting time for consumer technology companies. Every day products, services and solutions are introduced to consumers from what seems to be a fire hose of technological…

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You can wait for the dream project to come, or you can make the projects you have a dream. New blog post on love and creativity.

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The existence of Youtube and other sites that could be seen as stealing audience share from Hollywood does not negate the power of Hollywood’s main assets, namely star power, storytelling, and inherent cultural influence.

Charlie Curran “You have to beat the man to be the man” (via peterspear)

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My interview with @techshop CEO @MarkHatch for @LiveTalksLA and a review of his book #MakerMovementManifesto

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Joyce Appleby on the American #brand identity via @billmoyers

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"I was curious about things and I think that is the key to being an historian and probably a key to all knowledge-makers ... a kind of itching desire to have a question answered and an answer doesn't exist."

(via Joyce Appleby on Curiosity | Moyers & Company | BillMoyers.com)

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New Blog Post: How photographs of gypsies can teach us how to tell a story without a literal narrative

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How does my dead father's birthday and Aliens connect to #storytelling? Read on and find out.

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A Lesson in Storytelling from Ricky Gervais

Funny man Ricky Gervais shares his most memorable #storytelling Lesson on @FastCompany

As part of its ongoing “Creation Stories” series, FastCompany posted this interview with Ricky Gervais. Gervais is perhaps one of the best comedic writers in the business today, best known for his work on The Officewhich he built into a brilliant…

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The Week in Branding

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Selling Well with Daniel Pink

Unless the word is in their job title, if you mention the word selling makes a lot of people…

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Keep Pretending

Today is Jim Henson’s birthday. He would have been 77 years old. It is impossible for me to recall…

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