Hasbro's Women Innovators of Play Challenge
Hasbro is inviting women innovators to submit their own ideas
for toys or games to Hasbro, where a panel of judges will select
winners based on various factors such as innovation, mass
marketability, fun factor, and more. Selected winners will win a
$10,000 cash prize, mentorship and trip to Hasbro World Headquarters
in Pawtucket, Rhode Island for a “Day at Hasbro.”
The second annual Challenge is part of Hasbro’s larger Women
Innovators of Play initiative. In fact, women account for 70% of toy
purchases but only represent 29% of C-Suite roles in the industry. It
is Hasbro’s commitment to inspire and elevate more women’s
involvement in the toy and game industry. This year also saw the
return of Hasbro’s Women Innovators of Play virtual event, which took
place in October with a full lineup of speakers from Hasbro and other
industry leaders and influencers.
Hasbro Women Innovators of Play Announces Challenge Details
WHAT: Hasbro announced their Women Innovators of Play Challenge –
following the Women Innovators of Play conference – to find the next
great woman-led mass market toy or game.
Ideas will be judged on innovation, mass marketability, fun factor and
playability, design and aesthetics manufacturability.
The Women Innovators of Play Challenge provides winners with a $10,000
cash prize, mentorship and trip to Hasbro World Headquarters in
Pawtucket, Rhode Island for a “Day at Hasbro.”
Full Challenge details including eligibility requirements can be found
here https://spark.hasbro.com/womeninnovators#submit-your-idea
Must be 18+ from select countries. No purchase necessary.
WHO: Hasbro’s Women Innovators of Play
WHEN: Challenge Now Open / Submissions End November 12th, 2024
WHERE: To submit an idea, visit https://spark.hasbro.com/womeninnovators#submit-your-idea
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