CTS B | Week 12: Materiality and the Evolving Vision
To grow, one must garner the time and space for patience, reaching within oneās conscience for clearer paths forward. The essential act of reflection, often found in moments of intense focus like David K. Lewisās train rides or the creativeās state of "flow," is crucial for refining the creative self and generating visual sustenance (Csikszentmihalyi 123). After completing the CTS B module, I recognise that growth necessitates synthesizing both intellectual understanding and a deep engagement with material practice, establishing a robust framework for professional ambition.
Processing the feedback from my Week 10 visioning exercise (Figures 2ā4) reinforced the need to balance ambition with pragmatism. My core strengths are conceptual thinking and visual storytelling. My primary five-year goal is to become a well-rounded designer capable of executing precise projects for visual identity. This involves adapting to industry trends, mastering efficient copywriting, and ultimately establishing a home-based freelance illustration studio with international reach (Figure 3). To achieve this, I will study motion graphics (After Effects and Figma) and participate in design competitions to diversify my portfolio.
My commitment is anchored in a critical lineage that uses materiality and craft as a tool for personal documentation - a theme explored significantly in Week 4. The significance of handmade expression, where meaning is embedded through physical effort, establishes the theoretical ground for my work (Adamson 3). This tradition is practically exemplified by works like the Rubbish FAMZine No. 9 (Figure 1), which uses a tactile, layered structure to archive personal and familial memory. This intentional synthesis of experience into a tangible artifact directly informs my own craft work, the zine āGaugeā (Figures 5 - 9).
āGaugeā serves as a physical metaphor for my internal and external struggles. The hand-sewn, cowhide leather sleeve, secured by grommets and a carabiner, represents the confident, often unapproachable "exterior me" that many perceive. This protective covering is contrasted with the zineās interior, which is raw, analog, and unsettling, using found imagery and piercing jewellery to express the struggle with anxiety, depression, and trauma - the overlooked "interior me." The binding, intentionally unstable, formalizes this physical dualism. By contrasting a refined, protective material with raw, vulnerable content, my work places itself within a tradition of self-expressive design, proving that the material choice is the primary message. This grounds my conceptual practice by demonstrating how personal truth, once intentionally materialized, can sustain profound creative growth.
The CTS B module provided the necessary theoretical framework to examine and synthesize the world beyond art and design through a critical lens. From exploring traditions and societal lineages to crafting and revising my artistic vision statement, I have learned to re-engage my creative practice with everyday themes. The refined vision is therefore grounded not only in concrete professional goals but also in a deeper understanding of how critical reflection and material practice work in tandem to define the designer I am becoming.
Total Word Count: 474 Words
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Works Cited
Adamson, Glenn. Thinking Through Craft. Berg, 2007. P. 3.
Csikszentmihalyi, Mihaly. Creativity: Flow and the Psychology of Discovery and Invention. Harper Perennial, 1996. P. 123.
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David Carson (b. 1955)
Ray Gun Magazine, Issue #3 (Bryan Ferry Interview) (1992)
The End of Print: The Graphic Design of David Carson,Book Cover (1995)
Nine Inch Nails, And All That Could Have Been Album Packaging (2002)












