This is more of a problem on Facebook and Twitter, but there are some fellow authors who get a tad... upset when you talk about money and royalty earnings.
Needless to say, my frankness about how royalties work and just how little many of us are earning from our labor has drawn the ire of a few people, even here on Tumblr.hell.
I'm not particularly bothered by this. In my view, they're the same people who won't discuss wages in the workplace because they don't want anyone else to earn what they do. They know the system is unfairly rigged, but they like it that way because they're scared if more people are educated about how things work, they'll lose whatever competitive edge they think they have, thus enforcing the status quo.
Needless to say, I don't care for this view.
I'm very much a "holy shit, two cakes" kind of creator. I also very firmly believe in pulling people up behind me and spreading the wealth of information that was shared freely with me by other like-minded individuals who also believe that the mysteries around publishing are gatekeeping bullshit and everyone deserves the chance to earn money from their creative endeavors, not just the people who can afford to.
Anyway, David Gaughran's 'Let's Get Digital: How To Self-Publish And Why You Should' is an invaluable resource for indie authors and provides great insight into how publishing and distribution work. It is available for free through the retailers listed on his website.
If you don't want to publish exclusively through Amazon, draft2digital.com does global ebook and also paperback distribution. (I've only used it for ebooks, but I'll be trying out their paperback options for my next book.) You can pair it up with a books2read account to create easy-to-post buy links. Draft2Digital also allows for distribution through library lending services like Overdrive. So that's neat. (NB: if you use d2d, you can't use Kindle Unlimited, so be aware of what links you have active and where if you decide to enroll in KU. You can always opt for wide distribution again once your KU time expires.)
D2D also recently partnered with FindawayVoices.com for audiobook distribution. You can find voice actors there, or you can upload your own files if you already have them. You can submit to Audible through them, too, but you'll earn a pittance more if you upload directly through Audible. Findaway also allows for library lending distribution through Libby and several other global equivalents.
If you need ISBNs, you can buy them cheaper in bulk from Bowker at myidentifiers.com
Individual storefront options like Payhip.com and Gumroad.com are also great ways to allow people to buy directly from you, though I soured on Gumroad after the whole NFT thing and their CEO harassing people on Twitter over it. Payhip is now my preferred storefront, and as an added bonus, they calculate VAT in European countries as well, so that's one less thing for me as an indie author to work out. As an added bonus, Payhip can be directly integrated into your author website if you have one. It's a feature I'll be implementing soon.
itch.io also allows for the sale and distribution of ebook files, though I haven't used it yet.
If you don't have the means to hire a cover designer or the means to do it yourself in photoshop, Canva.com has some decent-ish ebook templates. Just make sure the images and fonts you're using have the right licenses for commercial use.
Editing and formatting are also extremely important, though I know not everyone can afford them. If you can, I highly suggest doing so and shelling out extra to have them format your work across mediums. Ebook formatting is different from paperback formatting, and it can look very strange if you just try to format an ebook into a pdf. It is a skill you can teach yourself (plenty of youtube videos) if you really want to, but I prefer to throw money at my editors, who provide formatting as an additional service. Whatever you can afford to do to streamline the process is money well spent.
Also, do not be shy about using affiliate links to sell your work. Authors lose a solid chunk of money to places like Amazon, Barnes & Noble, Apple, etc., in distribution fees. Whatever pennies you can scrape back through affiliate links for directing traffic to those sites is hard-earned--and it is literal pennies sometimes. You can also integrate any affiliate links you do have into draft2digital, so they auto-generate, which is handy.
When it comes to paperbacks, BookShop.org offers the best affiliate earnings, and a percentage of the sale goes toward supporting indie bookstores. They do not take that percentage from your earnings, they pay it themselves. Libro.FM is the audiobook equivalent of BookShop.org, and they also give a percentage of sales to supporting indie book stores.
Anyway, I hope that helps someone. Good luck out there.
Also, if you're the person who sent me the irate email about "giving away trade secrets," feel free to die mad about it. 😘
