Square Inc. Files 12th Opposition, Ends Indy’s Free Squarejive App in Federal Court
September 3rd, 2013
Here’s a detailed account of events that have transpired to bring about the downfall of our beloved mobile application, Squarejive. Below you’ll learn a great deal about the trademark filing process, in addition to why we’ve decided to pivot our company into a web design and consultancy firm: FindJive. While painful and hard to talk about, I hope that this personal account can shed light on various inefficiencies in the trademark filing process, how large companies use time and money to disrupt innovation, and how the current system could be amended to help prevent unnecessary litigation.
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