ok but this unironically works. talk about how the working class is exploited and you can basically sell full-on marxism to your average republican if you do it right. all you have to do is avoid the words "Marx," "capitalism," "socialism," "communism," "means of production," etc - just use synonyms. say "big business" or "corporate shareholder interests" instead of "capitalists." say "a government that prioritizes the needs of the working people" instead of "socialism." it WORKS. I've DONE it. the hardest sell are usually things like social and racial equity, welfare, things like that, because people have been primed with the racist/classist idea that those things are somehow unfair - but you can get your foot in the door to getting them to buy into those too if you start with class issues. read up on your theory, make sure you REALLY understand your own ideology, because that will enable you to reword it and successfully sell it.
In my experience, you can often help sell 'welfare' stuff by appealing to self-interest with a touch of Aren't We Great.
Disability benefits: "I mean, sure, there are probably some sad sacks who are gaming the system, there always are, but hell, with the amount of taxes we pay, the government can afford a few freeloaders, right? I'd rather pay for a couple people who don't really need it than not have the system at all for if I need it, or my kids do, or whatever. I mean shit happens. What if some asshole drunk driver puts me in the hospital and it takes me a year to get back on my feet? Or Heaven forbid something permanent happens. I'll sure be glad that I can get disability then, won't I?"
UBI: "I dunno, the kind of guy who'll just sit on the couch playing Call of Duty all day if he doesn't have to work, I kinda don't want him on my job site anyway. That type is just taking up a place that you could fill with someone who'll actually get the job done, you know? You end up short-handed even though you technically have enough people because everyone else has to pick up his slack. And it'd mean that if your boss is a dick you can tell him to shove it and not worry your kids are gonna go hungry while you find a better place. We can sure as hell afford it."
Racial equity: "I've got a lot more in common with a Black guy who's just trying to get the job done than I do with some rich white asshole who thinks the sun shines out of his ass because of how much money mommy and daddy have."
