#ideaseed

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HOW TO BRIEF A GRAPHIC DESIGNER TO GET WHAT YOU WANT 

Whether you’re working with a graphic designer on your new website, designing a catalogue or logo for your start-up, or creating promotional flyers for your business, it’s crucial to give your graphic designer a clear and detailed brief. Essentially, your brief needs to translate what you want.

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8 GOOD REASONS TO AUTOMATE YOUR TEMPLATES 

Still creating documents from scratch? Here are 8 good reasons to create robust templates:

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HOW TO GET THE MOST OUT OF SLIDESHARE As the world’s largest online community for sharing presentations, Slideshare is the best platform to get your content some airtime, attract readers and build your brand story. Whether you’re sharing a presentation, video, webinar, case study or brochure, Slideshare will connect you to an audience of millions. It’s the 273rd most popular site on the Internet, with some 33 million unique visitors every month. Here’s how you can get the most out of it:

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GET YOUR TEAM ON BOARD WITH TEMPLATES

You’ve got templates. You’ve had them custom-designed to include time-saving automation features like branded tables, key message boxes, and entire pages of content. Visually, they communicate your brand’s unique story. Functionally, they solve common problems. Your templates are awesome.

So why isn’t your staff using them?

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COLOUR PSYCHOLOGY

Colour appeals to our visual senses and impacts on how we think, feel and behave. Considering that consumers place visual appearance and colour above other factors such as sound, smell and texture, colour is your most powerful marketing tool.

When buying a product:

1% of consumers base their purchase on smell or sound

3% of consumers look at the texture of the product

93% of buyers focus on the visual appearance

Colour directs our eye where to look, what to do, and how to interpret something. Colour puts content into context. Colour helps us decide what is important and what is not. While the psychological impact of colour is subjective, there are some general associations.

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IDEASEED'S MS OFFICE SHORTCUTS: POWERPOINT

We know what it’s like when you want a MS Office keyboard shortcut, but just can’t remember what it is.

We’re here to help you so we’ve created a handy list of the most useful shortcuts.

Today, we’re covering MS Office Powerpoint, but we also have a great list for MS Office Word here and even for MS Office Excel.

Download the pdf for it here: Ideaseed MS office shortcuts_PPOINT

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HOW TO PRESENT LIKE STEVE JOBS

It’s been 3 years since Steve Jobs lost his battle against cancer, but the charismatic Apple co-founder is still lauded as the world’s greatest corporate storyteller. His keynote presentations have become the stuff of legends, and continue to attract thousands of views on YouTube.

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5 GREAT SOURCES FOR FREE STOCK IMAGES

It’s no secret that using compelling high-resolution photography in your presentation is the best way to put your audience in the picture.

But where do you find these amazing mood-selling photos? Forget the free stock images of the past (those bland representations of airbrushed models using sleek computers and guys in suits shaking hands). Answering the need for visual inspiration, a growing number of websites across the web have curated and collected a new wave of stock imagery.

Best of all, they’re free, meaning you can use them for commercial purposes without infringing on copyright laws. Depending on the licensing, you needn’t even ask permission.

Here’s our list of free (and fabulous) stock images sites, but please double check the licensing – some images may require attribution.