'Vamily Spotlight': WoD Brand Team is Taking Art Without Permission
Recently, I was informed by a friend that some work of mine had shown up in the World of Darkness’ official ‘Vamily Spotlight’ section of their latest video. In this they talk about the gameplay reveal of Bloodlines 2 and generally drum up hype for it, which is largely what you expect from company channels when they’ve a new product out.
There’s a problem with this: I was never informed, or asked. No consent was given to use that work, or any others.
Through some excellent efforts by friends I also found that my work was in two other videos, with the earliest being well over a year ago-- totalling three, and they were up on both Twitch and YouTube.
Now, you’ll note that I’m a professional artist with two separate art degrees and well over a decade and a half of training. I’ve also a basic understanding of copyright and fair use.
The Vamily Spotlights are little to do with the review and news section of the video and therefore do not really have bearing on the main point of the video. To this end, I’d assume they’re there as a draw to viewers, maybe to see if their or their friends’ work has turned up in these official videos. And nominally that’s a valid tactic for engagement, if you have permission to use these pieces of work.
They do not however have permission, and certainly not from me.
As of writing, (5th of February 2024) I’ve issued a DMCA request for all three of the videos my work shows up in on both Twitch and YouTube, and takedowns are pending but I would urge people in the WoD tag here on Tumblr to check the available videos for themselves, if they are as concerned as I am. The screenshots of art in the videos they use to spotlight seem to come from Tumblr, as well as whole TikTok videos and other social media posts. If this makes the rounds elsewhere, do check your stuff wherever you are, WoD fans.
As the videos are also present on the Twitch VOD platform, this means they are actively charging money using our work without permission. I am unsure if their YouTube channel is monetised.
If they use your work for their spotlights, they are making advertisements and revenue off of your work without any reimbursement or prior consent.
I don’t know if other artists were asked, but I definitely wasn’t, and by now we all know the issues with ‘exposure’ and how that does not keep artists fed or housed.
And Paradox Interactive, having artists, they should know that you do not take for free from any of us-- at any level of influence or professionalism. The WoD community is not a free for all for companies to pick and choose free art to use like a bowl of cute little multicoloured sweets, it’s a bunch of creative, inspired and crafty people who come together across any edition of the many worlds in the setting to create as is our fair right to do so. Without being taken for granted, and without being cynically harvested for ‘content’. How vampiric.
Additionally I would like to note that all of my World of Darkness fanworks are based on legacy books; Vampire 20th Anniversary Edition, Mage the Ascension 20th Anniversary Edition and Hunter: the Reckoning First Edition most often, though there are appearances from others. You’ll note that not one of these books is the territory of Paradox Interactive or their World of Darkness brand management team-- looks to me like they’ve simply trawled the tag without reading what they’re looking at, which means they certainly didn’t take the time to ask permission to use these works. Not only were these actions tantamount to theft, it was also not even their fanart to begin with. And once again, they’d have known this had they contacted me at all, which they did not. It’s a failure on their part on several levels and not only do I want the videos taken down, I think the community is sorely owed an apology for this frivolous theft of art under the banner of ‘community content’. I didn’t opt in to having my work taken, and it should not have been assumed that it was okay to take my work just because it’s using a tag they also use!
I want everyone to know I have had zero benefit from their use of my work-- no money, no notes and no dialogue. This does not help artists. This does not help the community.
I’m willing to talk about this should anyone want to ask, but this is a gross abuse of artists and creatives’ rights for the sole purpose of gain by the World of Darkness brand team, and I expected better. I know I personally deserve an apology for this at the very least, as well as the WoD team to commit to actually contacting artists and sourcing permission in future-- and to set up an opt-in or out system for whether people want to be featured. I know I don’t, and I never asked to be. My work’s lovely, and they’re right to have said so. But it’s not for Paradox, and it’s not for Outstar or any of the other Brand team.
It’s for me, and people here on Tumblr who like it.
I’m disappointed, in PDX and in the WoD Brand team, because they should know far better than this.
